Mark 9:35

Sitting down, Jesus called the 12 and said, "If anyone wants to be first, he must be the very last, and the servant of all"

Last?
Nobody like to be last..
We have a hard enough time settling for second place, much less last place..
Jesus reverse the rank... The person who is most important to him is not the person seeking the status and notoriety. The most important person is like Jesus himself: willing to give up rank and status and importance to serve..
For Jesus, last means first in service and first in the eyes of God...